Analyzing the Growing Rivalry Between Amazon and Fabletics

Amazon CEO Jeff Bezos is busy. He works hard to captivate the minds of consumers. He tries his very best to give them everything that they are looking for. It doesn’t matter if they want toilet tissue, socks, clothes or albums. Jeff Bezos is going to try to give the consumers exactly what they want. He has focused on everything under the sun, and this has caused him to lose focus of who he is actually competing with. The old adage of failing by trying to please all of the people all of the time is what may apply to his business model. It is true that Amazon makes billions annually, but there is no way to effectively grow in certain areas if there is no real focus on the consumer base that you have. This is why a competitor like Fabletics has been able to dismantle the Amazon franchise.


This is a company that is growing in a way that people may not have assumed that it could grow. In an industry where stores open and close every day, Fabletics is a champion athletic clothing brand that is expanding with more physical stores. While Jeff Bezos has been focusing on everything one of his rivals, Kate Hudson, has been focusing on one thing: beating Jeff Bezos. She focuses on a niche market.

Kate is not trying to take on the world of consumers that are looking for bath salts, smart phones, chargers, waste baskets and all the other things that Amazon is selling. What Kate Hudson is doing is building her brand in a way that will take this company to a new dimension. She is aware that women are buying these clothes, but she is also aware that men will be buying these athletics clothes for their wives and girlfriends. This can be a tricky part of the marketing process, but Hudson realizes that men can become familiar with this brand because of FL2. This is the brother company that has a link directly from the Fabletics website.


Kate Hudson, Don Ressler and Adam Goldenberg have done a lot to make people recognize that the Fabletics brand is a valuable source for women that want to really improve their workout process. Women that are working out are going to be much more effective in the gym. Fabletics gives women confidence about their desire to get in shape.

Real Estate Businessman and Philanthropist Omar Boraie

As per NJBiz, Real estate is among the quickest developing and one the most lucrative economy sectors. While most rich people will burn through millions or billions of dollars on extravagance flats, just a couple are willing to spend their cash on development. One of the individuals that you can count is Omar Boraie. He is a person of different cats. Boraie is a business visionary, a real estate master, a donor and lastly, the Vice President and Founder of Boraie Development, the organization in charge of the change in New Brunswick.

Omar Boraie holds a Ph.D in Chemistry, but he is a great force to count around when figuring out on matters of real estate development due to his solid belief in offering high-end services to his customers. As guided by the rule, “consumer loyalty implies better business”. Boraie operates a parallel experienced property administration group that runs, assesses and gives guidelines to all his property ventures before they are released into the market sectors. A portion of the commonly initiated projects under the Boraie’s name incorporate the Aspire, Rector Street and Albany Street Plaza. For more info visit

Indeed, even in charge of all the achievement and abundance, Boraie is one flawless philanthropist and humanitarian. Omar has been involved actively in supporting the New Jersey Theater’s series of movies aired for free in the whole of summer to the community. Via the support of his family, they are the sustaining accomplices of the various effort programs led by the state Theater.

The second philanthropic program that Boraie gives support is the Elijah’s Promise whereby he is among the executives. Through this non-benefit association, Boraie can nourish homeless and less fortunate people living within New Brunswick by offering a minimum of 100,000 meals yearly thanks to its cafe, soup kitchen and catering enterprise.

Omar Boraie is a genuine model to the world in general. With Egypt origins, the real estate specialist and entrepreneur is hampered by nothing with regards to giving quality real-estate services and compassionate help. As a great example, a great deal can be learnt by anyone having an interest within the real estate business.

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